GO'ENERGI – encouraging Danes to be energy efficient
Go'Energi – a symbol of energy efficiency.
The Go'Energi symbol is about placing a value on how we use energy, and trying not to waste it when we do.
The Danish Energy Saving Trust aims to communicate clearly about realistic opportunities to improve energy efficiency. We want to publicise the advantages that Danish energy users have in terms of their finances, the climate, comfort, and a better indoor environment.
We also want to make it easy for individuals and organisations to make the transition from thought to action, regardless of whether this applies to energy efficient appliances or energy efficient buildings.
Energy efficient behaviour should not be a disincentive, but should go hand in hand with positive social changes and economic growth.
The Trust's Danish and English websites already display the Go'Energi symbol, which will also be used in future campaigns and materials.